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How to Make Press Releases Effective With SEO in 2019

Did You Know Press Releases can negatively affect SEO if they are not done the right way? Press Releases with SEO in 2019 is a way of distributing and announcing events to the press. Google defines them as “an official statement issued to newspapers giving information on a particular matter”.

Usually, they come in written format, but they can also be in audio or video format. Once someone has an event and wants it to become more popular, the best way to do it is to get the media’s attention, quickly and effectively. But how can they do that? Well, the answer is press releases. You write a piece of content that will then be distributed to news publishers that might be interested.

The thing is, however, that it’s pretty hard to get the media’s attention. It’s even harder for editors, who constantly bombarded with news topics from all directions. They need to filter and curate them in order to publish only the best, most interesting news. And this is how Press Release Platforms like VMAYO.COM were created. Instead of sending your press release to news publishers. You post the press release on one of these popular distribution platforms where reporters and news publishers hang out to find interesting topics.

How Do Press Releases Help SEO in 2019

Having information about your company or an event published on big news sites is not only beneficial for your brand, but also for SEO.
How, you might ask? In most part, it’s about backlinks. If news publishers start talking about you, not only can you get backlinks from the news sites themselves, which hold a very high amount of equity, but you can also score a high number of backlinks from other webmasters who will read the news.

Press Releases

We all know that building backlinks are one of the most difficult tasks for SEO. Building high-quality backlinks are even harder. And don’t even get me started on how hard it is to do all this naturally. They without buying them or using risky tricks such as Black Hate.
Well, Press Releases combine all the 3 above, which makes it probably the best link building method available.
Why? Well, it helps you build links rather quickly, the links are high quality and they’re all also completely natural and won’t result in any penalties.
If done right, of course. If not, it’s a waste of time and it can result in penalties

Prevent The Press Release From Being Spam

Instead of focusing on what’s important and improving their business in ways that will produce interesting news stories, people distribute as many ‘Press Releases’ as possible to as many press release platforms as possible.
Some platforms are free and make money out of advertising so they have no problem with people coming here and posting their ‘news’.
But even the paid ones are full of irrelevant ‘news’ articles. With webmasters asking for hundreds of dollars for a backlink or guest post, Press Releases are the cheap way of getting some initial backlinks.

These posts are way too long for a press release (because Google loves longer content, right?) and full of keyword rich anchor text links, which naturally attract penalties.
This way, the quality of the press release websites starts to decline. Very few companies and websites (one of them being VMAYO) still manage to keep the site relevant.
This way, instead of posting a press release just for the sake of getting a backlink, you will focus on posting a press release that will actually attract the attention of a reporter

SEO in 2019

Use Nofollow Links

You might be wondering yourself: “Won’t nofollow links be useless?”
no. I’ve already written about how nofollow backlinks can help your website rank better.

Second, the nofollow links will only be used on the press release websites. It considering these sites index their content on Google. Any other links that you will obtain as a result of a successful press release will be a mix of both nofollow and dofollow links, depending on the internal policies of the websites that link to you.

But why use no follow links

The reason is that nofollow links reduce most risks of penalty. Google says that you shouldn’t be building or buying backlinks. Since the links on press releases either built manually or paid for. Then Google’s Guidelines require them to be nofollow.

Don’t get me wrong. I’m not necessarily a Google fanboy but if you don’t want to risk anything, then it’s the right way to go.

press release

Press Releases Still Worth It in 2019

Unless we will be dominated by some advanced form of artificial intelligence that will watch our every step, publishers will always be in need of news topics. Without pushing yourself out, there’s virtually no chance of ever gaining any popularity.
Press releases can start a chain reaction not only with backlinks but also with social media likes shares and comments. So, as long as we will have news, Press Releases will be useful.

With the SEO community pulling itself away from mass link building, “naturally” press releases became less popular.

SEO

However, if you’re focusing on the right things, which are improving your business, website, services or products and issue a press release focused on getting the media’s attention instead of grabbing a backlink, then press releases are more than worth it in 2019.

Conclusion

You don’t necessarily have to use press release platforms to make a press release effective. You might e-mail reporters personally or even message them on their social media profiles, such as LinkedIn or Twitter.

Press releases are useful for SEO in 2019 and will still be for many years to come. It as long as you don’t abuse their distribution to as many websites as you can. Although they’re not as popular in the SEO community as they used to be if done properly. A single press release can bring massive results.

How To Remove Your WhatsApp Data From Google Drive

Why Remove your WhatsApp data from Google Drive!!!!

Google has recently been facing the heat for tracking users’ location even when they have turned off the location. So That amid all that, the issue of users’ data privacy has again caught people’s attention as it affects some two billion users of devices that run Google’s Android operating software and hundreds of millions of worldwide iPhone users who rely on Google for Maps or search.

Among all the things that Google stores for us, there is also our WhatsApp data that has recently seen a policy change. All your chats — that also include heavy multimedia files as well — will no longer occupy space in your Google Drive. This means that all your chats messages, photos, and videos on WhatsApp synced with your Google Drive using a Google account but stored without using up the limited 15GB of Google Drive space that you get. But given that there always a risk of privacy infringement and data theft, your data is never completely safe if it’s stored in Cloud.

Let’s know: How to Remove your WhatsApp data from Google Drive

Follow these steps if you want to remove WhatsApp data from your Google Drive:-

1. Go to Google Drive website (https://drive.google.com) on your desktop and login to your Google account

2. If you are accessing this URL via your smartphone, tap on the top left corner and select the “Desktop Version

3. Click the Gear icon in the top right corner

data from google drive

4. Open Settings and look for Manage Apps

Google Drive

5. Scroll down to find WhatsApp

whatsapp data

6. Wait for the “Hidden app data” size to appear below the WhatsApp Messenger

7. Click on Options and tap on Delete hidden app data

whatsapp data from google

8. The Drive will confirm with you one final time saying, “xGB of hidden app data from WhatsApp Messenger will be deleted from Drive. So that Tap on Delete to confirm.

whatsapp data from google drive

Launches Huawei Mate20, Mate20 Pro, Mate20 X: Price With Specifications

Chinese smartphone maker Huawei has finally taken the wraps off its flagship smartphone series of 2018, The company has launched four handsets as part of the Huawei Mate 20 series — Huawei Mate20Huawei Mate20 XHuawei Mate20 Pro, and Mate 20 RS Porsche Edition. The Mate 20 series takes on high-end flagship Android smartphones such as Google Pixel 3 and 3 XL, Samsung Galaxy S9 series. So that all the devices come powered by Huawei’s own Artificial Intelligence equipped Kirin 980 chipset — 7nm process mobile phone SoC — which is one of the key highlights of the handsets.

The chipset is claimed to be the world’s first Cortex-A76 architecture chipset, first dual NPU design and also the world’s first to support LTE Cat.21. All the devices feature a textured back design and run on Huawei’s custom UI EMUI 9.0 based on Google’s latest Android 9.0 Pie. As part of the UI, Huawei offers features such as gesture controls, app twin, private space, 3D modeling calorie calculator and more.

Here is taking a look at all of them in detail:-

Huawei Mate20

Specifications of Huawei Mate 20

The first and the basic handset in this series is the Huawei Mate 20. The device offers a 6.53-inch FHD+ of 2240x1080p resolution RGBW display with a waterdrop notch on the top. It offers the Leica-powered triple-camera system on the back. There is a 16-megapixel ultra wide angle sensor (f/2.2 aperture), a 12-megapixel wide sensor and (f/1.8 aperture), and an 8-megapixel sensor which is a 2X telephoto lens.

The cameras offer AI-based features such as AI Composition, AI 4D predictive focus, AI HDR and AI Cinema Mode. There is a 24-megapixel sensor on the front. Backed by a 4,200mAh battery it is available in three storage variants. Apart from offering a rear-mounted fingerprint sensor, the handset offers Bone Voice ID which is basically a voice-based type of user authentication that uses AI to unlock the smartphone. It IP53 rated meaning that dust resistant and water splashes. Colour options include Emerald Green, Midnight Blue, Black, Pink Gold, and Twilight.

Mate20 Pro

Specifications of Huawei Mate 20 Pro

A slightly advanced version of the Mate 20, the Huawei Mate 20 Pro offers a 6.39-inch 2K (3120x1440p) curved OLED screen with a wider notch than the Huawei Mate 20. Unlike the Mate 20, it has an on-screen fingerprint sensor and dual stereo speakers. It is also IP68 rated meaning that it is both water and dust resistant. Backed by a 4,200mAh battery, the Mate 20 Pro offers wireless reverse charging that makes the handset a charging pad for other Qi-enabled devices. Additionally, it offers 3D Face Unlock support as well.

The camera specifications of the Mate 20 Pro include. A triple camera setup of a 40-megapixel wide angle sensor (f/1.8 aperture). A 20-megapixel ultra wide sensor and (f/2.2 aperture), and an 8-megapixel sensor which is a 3X telephoto lens. The device offers a new dual SIM design with NM card (Nano-Memory) card.
Processor and color options remain the same the Huawei Mate 20.

Mate20 X

Specifications of Huawei Mate 20 X

Offering a massive screen of 7.2-inch, the Huawei Mate 20 X is Huawei’s biggest handset to date. It has a FHD+ OLED display of 2240x1080p resolution with 18.7:9 aspect ratio. It also comes with Huawei M-Pen support and due to that becomes an ideal competition of the South Korean tech giant Samsung’s flagship phablet Galaxy Note 9. But unlike the Galaxy Note 9, it comes with features like cooling system comprising graphene film cooling. And a vapor chamber and GPU Turbo 2.0, the handset is completely optimized for gamers.

It backed by a 5,000mAh battery with a claimed battery backup of up to 23 hours of video playback. Like the other two handsets, it too offers a 24-megapixel front camera. And a triple rear camera setup of a 40-megapixel sensor (f/1.8 aperture). A 20-megapixel sensor which is a telephoto unit and (f/2.4 aperture), and an 8-megapixel sensor. Which is an ultra wide-angle lens?

Mate20 X

Prices

Huawei Mate20 Price

The Huawei Mate 20 (4GB + 128GB configuration) has been priced at of EUR 799. And the 6GB + 128GB configuration variant costs EUR849. It will be available starting October 16, 2018.

Huawei Mate20 Pro Price

The Huawei Mate 20 Pro (6GB + 128GB configuration) costs EUR1049 and will be available from October 16, 2018

Price Of Huawei Mate20 X

The Huawei Mate20 X (6GB + 128GB configuration) will cost EUR899 and will be available starting October 26, 2018. It comes also in two color options –Midnight Blue, Silver Violet.

Huawei Watch

The company has announced that the new HUAWEI Mate 20 Series, as well as HUAWEI WATCH GT, will go on sale in countries including the U.K, France, Italy, and United Arab Emirates soon.

Launched World’s First Quad Camera Smartphone SAMSUNG Galaxy A9 (2018) Price: Availability And Specifications

SAMSUNG Galaxy A9 (2018) launched World’s first quad camera smartphone. Samsung yesterday announced the Galaxy A9 at an event held in Kuala Lumpur, Malaysia. The Galaxy A9 is the world’s first smartphone with a rear quad camera. It comes with 6.3” FHD+ screen, up to 8GB RAM and Android 8.0 (Oreo). The new Galaxy A9 also joins the recently launched Galaxy A7 (2018) ₹ 23,990. So that which introduced the first Galaxy A-Series innovation in the camera department by featuring a triple rear camera setup. Another highlight of the Galaxy A9 (2018) is its Infinity Display, with an 18.5:9 aspect ratio, as well as the presence of up to 8GB of RAM. The company is also touting a 3D Glass curved back. The smartphone also succeeds the original Samsung Galaxy A9, that was launched back in 2015.

World's First Quad Camera Smartphone

Full Specifications of Samsung Galaxy A9 (2018)

  • Display: 6.3″ Full HD+ Super AMOLED, 1080×2220
  • OS: Android 8.0 (Oreo)
  • AP: Octa Core (2.2GHz Quad + 1.8GHz Quad)
  • Memory: 6GB/8GB RAM, 128GB + MicroSD Slot (up to 512GB)
  • Camera: Rear: quad camera
  • Main Camera: 24MP AF, F1.7
  • Telephoto: 2X optical zoom, 10MP AF, F2.4
  • Ultra Wide: 120°, 8MP, F2.4
  • Depth: 5MP, F2.2
  • Front: 24MP, F2.0
  • Connectivity: Wi-Fi 802.11 a/b/g/n/ac (2.4/5GHz), VHT80 MIMO, Bluetooth v 5.0 (LE up to 2Mbps), ANT+, USB Type-C, NFC, Location (GPS, Galileo, Glonass, BeiDou)
  • Payment: Samsung Pay (NFC)
  • Network: 3CA, LTE Cat.9
  • Sensor: Accelerometer, Fingerprint Sensor, Gyro Sensor, Geomagnetic Sensor, Hall Sensor, Proximity Sensor, RGB Light Sensor
  • Body: 162.5 x 77 x 7.8 mm, 183g
  • Battery: 3,800mAh (typical)

SAMSUNG Galaxy A9 (2018)

Samsung Galaxy A9 (2018) price

The Samsung Galaxy A9 (2018) price starts at EUR 599 (roughly Rs. 51,300) and GBP 549 (roughly Rs. 53,700). It will be made available from November. The Samsung Galaxy A9 (2018) price in India was not announced at the event, nor was availability for the market. It available in Bubblegum Pink, Caviar Black, and Lemonade Blue color variants, with the first and last featuring a gradient pattern.

The Samsung Galaxy(2018) A9 sports a 6.3” Full HD+ Super AMOLED display with a 19:9 aspect ratio. It’s backed by a Qualcomm Snapdragon 660 processor, coupled with 128GB storage and up to 512GB of expandable memory. It’s also available in 6GB/8GB RAM variants with 3,800mAh battery and operates on Android 8.0 (Oreo).

Galaxy A9

The Galaxy A9 equipped with four cameras

8MP ultra-wide sensor, a 24MP main sensor, a 5MP depth sensor and a 10MP telephoto sensor with 2x Optical Zoom at the back. On the front, the smartphone features a 24MP camera. So that the Galaxy(2018) A9 features Bixby, Samsung Pay, and Samsung Health and you can take advantage of the many multi-tasking benefits the Galaxy A9 offers, including App Pair. So that the Galaxy A9 will be available in selected markets from November

SAMSUNG Galaxy A9

About Samsung

Founded back in 1969 as Samsung Electric Industries, Suwon, South Korea-headquartered Samsung Electronics today makes everything from televisions to semiconductors. It also released its first Android smartphone in 2009 and credited with the launch of the first Android tablet back in 2010. So that the company is among the biggest players in the smartphone market in the world. It also recently developed smartphones running Tizen OS, as an alternative to its Android-based smartphones.

Now launched Google Pixel 3 and Google Pixel 3XL in India | Price in India

After months of anticipation, we finally got to see Google’s flagship Google Pixel 3 and Google Pixel 3XL on October 10 at the Made by Google 2018 event. Both Google Pixel 3 and Google Pixel 3XL come armed with a host of new features. From hardware upgrades to (more) innovative software functions, the new Google Pixel 3 and Pixel 3 XL have it all. At the launch, it was announced that the phones start at $799. But how much do the Google Pixel 3 and Google Pixel 3 XL Price in India and how do you buy Google’s latest flagship smartphones?

What is the price in India of Google Pixel 3 and Google Pixel 3XL?

When it comes to price in India, Apple set the bar quite high with iPhone XS and iPhone XS Max. Consequently, Google also increased their prices for this year’s flagship launches. According to Google, Pixel 3 64GB will be available for ₹71,000 while the Pixel 3 128GB just touches the ₹80,000 mark. Similarly, Pixel 3 XL 64GB which has a larger screen and a better processor will be available in India for just ₹83,000 while the 128GB variant of the Pixel 3 XL will be available for ₹92,000.

Price in India

Apart from smartphones, Google has also launched the Pixel Stand which it claims to be the fastest wireless charger ever. The Google Pixel Stand will be available in India for ₹6,900 and will be up for pre-orders along with the smartphones.

Full Specifications of Google Pixel 3

Google Pixel 3 has a 5.5-inch FHD+ (2160 x 1080 pixels) flexible OLED screen with 18:9 aspect ratio. It has Corning Gorilla Glass 5 on the front and back, with a pixel density of 443ppi. The device sports an Aluminum frame with Hybrid coating, soft touch glass at the back.

Powered by Qualcomm Snapdragon 845 processor, the Google Pixel 3 comes with 4GB RAM. On the storage front, the smartphone comes in either 64GB or 128GB capacities without a support for microSD card.

Pixel 3XL

The Pixel 3 smartphones come with exclusive in-camera Google Lens suggestions that work in real-time on URLs, emails, phone numbers, addresses, and QR codes. The new Pixel smartphones will also come with a new Google Assistant feature called Call Screen – the AI-powered feature that will see the phone answer for you, ask who’s calling and why.

The Pixel 3 and Pixel 3 XL are YouTube Signature devices. Another highlight feature is the ‘Now Playing‘, which is an always-on music identification feature

Specifications Google Pixel 3XL

There is not much difference in the specifications between the Pixel 3 and the Pixel 3L. The notable difference, however, is in the display size and battery. The Pixel 3 XL has a 6.3-inch QHD +(2960 x 1440) flexible OLED with 18.5:9 aspect ratio. And HDR support and 100,000:1 contrast ratio.

The smartphone is backed by a 3430mAh battery with fast-charging support. Google claims that both can work for up to 7 hours with 15 minutes of single charge.

How to buy the Pixel 3 and Pixel 3 XL in India?

While tech enthusiasts will be itching to get their hands on the new Pixel 3 and 3XL. It won’t be available until November 1, 2018. But what you can actually do right now is pre-order. The Google Pixel 3 and Pixel 3 XL will be up for pre-order from October 11, 2018, on Flipkart.com. Airtel’s online store and other offline retailers like Reliance Digital and Croma.

Google Pixel 3

Flipkart will also offer some lucrative launch deals through which you can avail of a no-cost EMI option at just ₹3,944 per month. Flipkart will also offer a 50 percent buyback guarantee within 12 months. HDFC bank debit and credit card users will also have an opportunity to avail of an additional discount of ₹5000 and can exchange your old phone for another at a discount of up to ₹4,000.

Do you know why Google+ is going to shut down in 2019

Let’s know why Google+ is going to shut down in 2019

What began as a promising idea – a social network that was ad-free, clean, and devoted to giving users control over their experiences – Google+ has now officially been terminated.

In an announcement on the Google blog, the “consumer Google+” has been scheduled for termination within 10 months (h/t Jeff Sieh), by August 31, 2019. Citing ongoing security issues and maintenance challenges, while repeatedly pointing out the extreme lack of mainstream acceptance and consumer usage, Google stated that the consumer version of Google+ shut down. Meanwhile, enterprise usage of the platform has grown sufficiently to warrant continuing, with new features being promised.

Over the years, many Google+ users have taken advantage of the platform’s robust image editing and categorization features & storage, as well as video, so mechanisms and instructions will be provided for them to download their assets. For those folks, like David Amerland, who have used Google+ for years to create and publish long-form content, this is a terrible development. They’re now faced with the prospect of migrating that old content to a new platform or giving up on it entirely. Considering how easily and effectively some Google+ posts were able to rank in Google searches, this is no small concern.

Google+ is going to shut down

Why Google+ is going to shut down in 2019

According to Google, data that may have potentially disclosed only includes “static, optional Google+ Profile fields including name, email address, occupation, gender, and age.” In other words, things like photos should not have been at risk.

In any case, the conclusion is the same: Google is shutting down the consumer version of Google+, citing challenges in maintaining the service effectively. The service wound down over the next 10 months, with the ultimate shut-down coming in August 2019

In the early days of GooglePlus, it was a rapidly growing network. With widespread adoption and well-known influencers like Guy Kawasaki and Mike Elgan singing praises. The network showed tremendous promise for being able to connect like-minded individuals from all over the world and create a platform where meaningful, uncluttered conversations and discussions could take place

The stories about the shut-down of Google+ have literally been circulating for years. “Farewell, Google+, We Hardly Knew Ye” —The Daily Beast. And “Google Further Distancing Itself From Google+” —PCMag, to name just a couple. And for years, those stories were far from the truth.

Google+ is going to shut down in 2019

Yet the lack of monetization, and the challenges of maintaining such a platform, proved to be too heavy a burden. When a commercial slant failed to materialize, Google’s head of GooglePlus Vic Gundotra, stepped down, and the platform changed dramatically. It scaled back, features removed or migrated, and the user base declined dramatically.

What was once a thriving platform for networking? Google+ became the ghost town that it had so long accused of being?

What Happened To Google+?

What’s worse, while conducting a massive internal audit. Google’s team also found a huge security fault that potentially exposed significant amounts of users and user data. But conveniently deleted all records within two weeks of the finding in March of 2018. They’ve admitted that over 500,000 profiles potentially compromised. Since this event included in Google’s announcement as a reason for the closure. It seems evident that Google does not wish to deal with the backlash and controversy that befell Facebook around the same time. And would rather just shut the whole thing down.

“I’m the first to admit that I went from zero to sixty with Google+. I pushed back, didn’t see the value, dove in, and from there it was growing at a lightning pace. It became a major player in my social media and SEO strategy.

why Google+ is going to shut down in 2019

“That’s because of its unique abilities. Google+ wasn’t only a social network, it was a key component within the Google ecosystem. And as a blogger, the platform was this relationship marketers dream. In fact, the relationships I established so many years ago are still thriving today.

“The Google+ we all knew and loved has been (and will be) missed.” – Rebekah Radice

What’s Next For Google+ Users?

For those who are still using Google Plus daily, the options are clear and limited. Facebook is the only existing network that functions similarly to Google Plus. And has the kind of widespread usage to assure someone of finding people. If they know and being able to create connections. With Facebook, you can connect with friends, join Groups to meet new people. And share photos, create a video and have the kind of networking experience you used to have on Google Plus.

Facebook also offers a robust private messaging system that’s actually superior to Google plus in every way.

Frankly, most Google+ users stopped using the platform long ago. Personally, when it became evident that the community of a quarter million people. I had created there was no longer tuning in, I refocused my time and effort into Facebook and Twitter. We’ve known for years that that monthly usage data for Google Plus dated and inaccurate. And we could easily see the difference in engagement.

Did you know about this incredible 10 New WhatsApp Features

(New WhatsApp Features)WhatsApp, owned by Facebook on September 30, 2014, now has 1 billion users worldwide and is the biggest online messenger app on the market. Founded in 2009 by Jan Koum and Brian Acton ex-Yahoo employees. The app allows users to upload their contact book and message anyone who has the app installed, at no cost. It is available for iPhones, Androids, Blackberries, Windows Phones, Nokia (NOK) phones and, most recently, desktops. It started as a small startup and swelled to 250,000 users in just a few months, growing so fast that they had to add a charge for using the service per year to slow the subscription rate down. In 2014, WhatsApp was acquired by Facebook and has seen continued growth, reaching the 1.5 billion mark in February 2018.

WhatsApp keeps on rolling out new features and updates in order to enhance the user experience. This year also WhatsApp has rolled out many big features such as Android Payments, Delete for everyone among others, which allow you to make the most from the app. So, here are all the important changes included in WhatsApp this year…

This is 10 new WhatsApp features you must know about

New WhatsApp Features

1. WhatsApp adaptive icons feature

You can change the WhatsApp look on your smartphone, The adaptive icon feature is part of Android Oreo operating system and now WhatsApp has also rolled out support for the same. This enables users to change the shape of the WhatsApp logo as per their choice. The new icon placed in an encased mask, which takes shape on the basis of your choice. The company says that if the user is using a launcher that offers support for these icons then they can set it to default shape which is square, squircle, circle, rounded square, and teardrop.

2. WhatsApp Payments features

You can pay via WhatsApp now, After months of talking and testing, Facebook-owned WhatsApp finally rolled out the payments feature for its Android and iOS users. The payment feature powered by UPI which enables users to send and receive money easily.

location and time stickers

The company revealed that in order to use the feature, both the sender and receiver should have the UPI payment option enabled. The company has also partnered with various banks in the country such as ICICI Bank, HDFC Bank, Axis Bank, SBI, Yes Bank and others for the payments feature.

3. Delete for everyone feature

You can now delete your sent messages, The Delete for Everyone feature comes really handy as it allows users to delete any message they have sent by mistake. In order to use the feature, users just have to select the message they wish to delete and then click on the delete icon. Earlier, the feature allowed users to delete the message within 7 minutes of sending it. But now it has increased the time limit to 68 minutes

4. Group description feature

You can now add more than just the name, WhatsApp groups are an easy way to communicate with many people at the same time. Keeping in mind the importance of groups, the company has rolled out the Group description feature. The new feature enables users to add up to 500 characters’ description for the members of any group. Presently, every member of the group is allowed to add or change the description. Once the description is added, the group chat gets a notification as well that ‘Person’s name has changed the group description. Tap to view.’ If you remove the description, that gets recorded on the group chat too.

5. Group video calling feature

You can now simultaneously chat with 4 people With the introduction of video calling feature in WhatsApp. Users were able to make video calls with ease. In order to further enhance the user experience, the popular messaging app rolled out the feature of group video calling. Users can now add more members to an ongoing video call by tapping on the icon placed on the top right corner of the screen.

6. WhatsApp for Business feature

WhatsApp Provides another platform to interact with businesses. Facebook-owned WhatsApp introduced the WhatsApp for a Business app in India earlier this year. The app enables business/enterprise owners to interact with their customers and also manage their presence on the platform.

New WhatsApp

The company claims that the app consists of verified business profiles and offers features like Quick Replies, Greeting Messages and Away Messages. Companies like Bookmyshow, MakeMyTrip, Xiaomi, Myntra and others are available on the platform.

7. Location and time stickers feature

Add location and time stickers This feature of WhatsApp enables users to add location and time stickers to any photo or video while sharing them. Users just need to select a photo from the smartphone gallery and then tap on the smiley icon in the app. Users will then notice the sticker section of smileys, time stamps and location stamps present. Further, users will now see a dial clock or time sticker with the present time and location. Then you can tap on the sticker and share the video or photo with your friends.

8. Voice-to-video call switch feature

You can now switch between voice and video calls WhatsApp also offers a feature which enables users to switch between a video call and voice call. Users will see a hidden switch, which when pulled, jumps from voice to video calling. However, it won’t start the video call right away. The other party would need to give consent before allowing it.

9. WhatsApp YouTube integration feature

You can play YouTube videos right into the chat window. WhatsApp YouTube integration allows users to view YouTube videos directly in the chat window. With this new feature, users just need to click on the YouTube link present in the chat window. After this, the video will start playing in the chat itself. The YouTube video will be played in a small bubble and users will have to ability to increase or decrease the size of that bubble.

WhatsApp Features

10. Special mention feature

Location sharing with other users WhatsApp introduced the live location sharing feature last year. Which enables users to send their real-time location to any of their contacts. In order to share the live location. The users just need to tap of the ‘Location‘ tab hidden under the ‘Attach‘ icon. There they will see the new option of ‘Share Live Location‘. Users can share the live location in both individual and group chat. Users profile photo will appear in the Map whenever they share their live location with any of their contacts.

Apple Carplay and WhatsApp integration

The popular messaging app managed to meet Apple’s strict rules and it introduced the support for Apple’s CarPlay technology. The update offers push notifications which will enable iPhone. And iPad users to communicate with their contacts while they are on the go.

New WhatsApp Features

Find your lost Android smartphone via Google Maps

With the help of Google Maps, you can now track the location of your Android smartphone in the form of a timeline. Wondering how?

Have you ever reached into your pocket to pull out the phone and realized that your phone is missing? It’s that moment when that sinking feeling kicks in and you start thinking of the worst. What if the phone is stolen? Did you accidentally drop it somewhere? What happens to the data, images, and contacts? Your mind starts racing hard to recall that one thought or the last moment, you’ve seen the phone. Now, it’s possible that you might just recall in time where you kept your phone or a good Samaritan has kept it safely and you find it instantly after calling on it. However, there’s a strong chance that you might just never find your phone.

While it’s natural to panic at such a moment, fortunately, just like Apple’sFind My Phone’ feature, Android smartphones also come with ‘Find Your Phone’ function. So that this feature keeps track of all the places and their locations you have visited with your phone. With the help of Google Maps, So that you can now track the location of your device in the form of a timeline.

Just simply follow these steps below and find your lost Android Smartphone with Google Maps help

help of Google Maps

First You need these essential items

  • Any other smartphone or PC with strong internet connectivity
  • Your google account also
  • Login ID and password of your Google Account

Find Your Phone

Follow this few more Steps

  1. Open www.maps.google.co.in on any smartphone or PC
  2. Log in using the Google Account linked to your lost/misplaced smartphone
  3. Now, click or tap on the three-horizontal bar icon on the top-right corner
  4. Select ‘Your timeline’ option
  5. Here, you need to enter the Year, Month and Day for which you want to see the location of your device
  6. Maps will now show you the location history of your device along with the current location

Find your lost Android smartphone

For this feature to work properly So that your device must be switched on and must have the location services turned on.

Top 10 Brilliant Qualities of Successful Digital Marketing Leaders

The Digital Marketing World is demanding. It doesn’t respect what you did yesterday unless it provides value today. That is demands constant evolution, reinvention, and innovation to excel. So that needs highly effective leadership to steer through these times and transitions.

We are heading towards a world driven by artificial intelligence, machines & technology. Make no mistake about it. The digital revolution has changed the way businesses, societies and humans operate in their day to day lives.

Leaders in the digital marketing world need to be agile, open-minded, & collaborative to navigate the challenges. And seize the opportunities for achieving global scale and success. Here we explore attributes that make highly effective leaders in the digital marketing world!

These are Top 10 Brilliant Qualities of Successful Digital Marketing Leaders

Empower People.

The greatest leaders genuinely believe in the well being of their team members and people working with them. They rise up the ladder because they empower people and create a synergy effect where the sum total of efforts helps everyone in the team accomplish more.

The job of a leader is not merely to direct, but to grow and empower people where they can rise to their best. Great leaders build empathy and sensitivity to the needs of their people. They are persistent in the pursuit of improvement themselves and everyone in their team.

Focus And Foresight.

Today most organizations are driven by digital marketing technologies. The technologies are also disrupting old businesses and bringing new evolutions. A leader in the digital marketing age needs to stay focused amidst the rapidly changing landscape.

When there are too many choices, the probability of choosing the wrong ones is high. The best leaders are able to make the right bets. They have the foresight to understand what the future will hold for them. They are quick, adaptive but focused on the core objectives they want to achieve.

These leaders have the ability to visualize the future with clarity and chart their journey from their present.

Global Outlook.

The digital marketing world interconnected and bereft of barriers that curtail opportunities. Today it is relatively easier to build things with all the help available readily whenever you want. It is a crowded world. Everyone is looking for their share of attention.

So, how do you differentiate yourself? Great leaders aspire to be the best. They are satisfied with nothing less than the best. So that inspire their teams to work with an attitude of building things that are second to none. It attracts opportunities by building things that people love.

Companies like Google, Apple, Netflix, Facebook, and Amazon have all been driven by great leadership, especially relevant in the digital marketing age. It has resulted in enormous growth, scalability and unprecedented success for these companies.

Building Strong Relationships & Better Trust.

A Harvard Business Review survey reveals 58 percent of people say they trust strangers more than their own boss. It’s shocking but true. It is important for leaders to come out of their shell and engage more with their teams.

The culture of trust is built, when you allow your teams to make mistakes and let them learn from it. You embrace their faults as well as their strengths. It is not a zero-sum game; in fact, you only win when your team wins.

Great leaders are able to establish trust because they are authentic themselves. They communicate, operate with transparency and never mislead their people. You build trust by being trustworthy yourself.

Accomplishments, Not Just Activity.

In the digital age, spending time on your computer, getting busy doing nothing is quite common. Even the best ones are led into the trap of mistaking activity for progress. The most effective leaders are able to draw the line between activity and results.

These leaders are able to set benchmarks that result in progress oriented work for their teams and themselves. They understand the value of time, prioritize stuff and get things done. They benchmark their progress with the right metrics to achieve the key result areas. The never digress from the core.

Develop More Leaders.

A great leader develops more leaders at all levels. The reason it becomes more relevant in the digital marketing world is that decisions need to be taken at all levels. It is no longer the top-down approach. For many decisions and actions, the top leaders depend on advice from those working down the ladder.

People who are at the bottom of the ladder working on actual problems should be empowered to take their own decisions. As a leader, you have to trust their knowledge and guide them to acquire more skills.

The best leaders are open to new ideas and approaches. They can change their opinion to do what is in the best interest of the team.

learn And Grow, Self-Organise.

When opportunities are limitless, it is important to identify key focus areas beyond the hype, noise, and fads. The best leaders have a knack for picking the right technology trends that help them in their quest for sustainable success over a period of time.

They are able to build teams that are able to self-organize, learn and grow together. The knowledge base keeps evolving in the digital marketing world. So, it is indispensable to keep yourself updated.

View Failures As Experiments.

The best leaders view failures as experimentation to learn and get things right. It takes time to get things right when you are innovating. They give space for people to fail, experiment and ultimately build incredible things. The key is to constantly improve and keep learning in the process.

Leadership often tested during failures. The digital marketing world needs constant evolution, innovation, and reimagining new business models. It requires iterations and experiments to make things work.

Even the best and most innovative companies fail in their experiments, but they channelize learnings from these failures to build better solutions. The best leaders encourage their teams to experiment, improve, evolve and build incredible things as a result of this.

Unflinching Faith And Commitment.

What separates great leaders from ordinary ones? It is often the courage, conviction and the unflinching faith in their mission. It is the commitment and drives towards making something happen. They give it everything.

It is this strong conviction and ability to bear the pain for the common good that makes them great leaders. So that driven by a higher purpose and they are ready to sacrifice things to achieve it. They think long term.

The digital age one of convenience and comfort. It is way too easy to give up on things and settle for less than you are capable of. But, great leaders set their standards high. They are never ready to compromise on their vision, purpose, and dreams. They don’t give up until they’re done.

Conclusion

The digital marketing world is an age of communication, transparency, and empowerment. Leaders in business today are influencing relationships with other countries. Trade is shattering boundaries between nations and creating a level playing field promoting globalism. So that the digital leaders are writing the rules of the game, reshaping our world, and its future.

What Is Capability Of SEO In Your Business?

Digital Marketing Services different are at different points of maturity and knowledge levels of search, and may also have organizational challenges that create barriers to implementing the work.

Digital marketing agency, it is imperative to understand where the organization falls on the maturity curve so that better recommendations tailored to meet organizational goals.

This is where a maturity model is required, which can help diagnose the current maturity of the business in a certain area, and So that help identifies to the focus efforts to evolve to the next stage on the maturity curve. So it provides a great way for marketers to analyze where the organization is, and understand how to move forward together.

Technical SEO capabilities maturity

The various SEO capabilities criteria on which an organization’s maturity level analyzed include –

Content –

How integrated is organic search into the digital content marketing practice and process?

On-page –

How limited or extensive is on-page optimization for a brand’s content?

Off-page –

The depth of a brand’s off-site optimization including local listings, link building, social profiles, etc.

Mobile-friendliness –

How mobile friendly and mobile optimized is the brand?

Technical –

How consistently the best technical practices implemented and maintained?

Technological –

The depth of adoption of new technology that impacts search like AMP, voice search, etc.

Collaboration –

How well relevant stakeholders integrate and collaborate to execute the work?

SEO capabilities maturity stages

  • The level of harmful/damaging SEO practices
  • No tactical implementation of SEO strategies
  • The least possible structure and pre-planning with a few SEO strategies in place, so that where minimum skills and work are implemented
  • Efforts being put in to dedicate resources for implementing so that  best practices and staying in trend
  • Implementation of the basic best practices, and testing new techniques to improve search presence
  • SEO is the whole and soul of the marketing DNA with resources and processes in place, so that along with continual reviewing and optimization of the processes

Analysis

For organizations at the lower end of the maturity scale, advanced work like AMP and voice searches not recommended. alternativelybasics, like cleaning up, fixing meta tags, and securing the website, are importanthoweverorganizations on the higher end of the maturity scale would require advanced tips in preference to wasting their time with the basics.

Search practice maturity criteria

The various search practice maturity criteria are as follows –

Knowledge & learning –

The organization learned so that about search and committed to continuous learning?

Resources and integration –

Amount of resources invested in SEO like developers, data analysts, and copywriters so that who can implement organic search successfully

Capacities and capabilities –

The number of skills and capabilities allocated so that to work in terms of human resources and budget

Processes and policies –

Existence and improvisations of documented  so that processes for inclusion of organic search

Planning and preparation –

Do organic search align with the business, brand, or campaign goals/?  proactively planned or reactive?

Search practice stages of maturity

  • Knowledge & learning –

The organization learned about search and committed to continuous learning?

  • Resources and integration –

Amount of resources invested in SEO like developers, data analysts, and so that copywriters who can implement organic search successfully

  • Capacities and capabilities –

Is that number of skills and capabilities being allocated to work in terms of human resources and budget

Analysis

Organizations at the lower end of the curve, there can be no connection between stakeholders, no defined and repeatable processes,  So that which means that it doesn’t matter what projects recommended.

Organizations at the higher end of the curve, So that only minor areas of improvement need identifying to keep perfecting the process.

It is with the help of the above criteria and scorecards so that professionals offering digital marketing services in India can identify their clients and understand where to start working. So that finding the strengths to capitalize upon, areas so that need to be worked upon, and tackling all of it together is of prime importance.